Best Booking Systems for Travel Companies

We live in a world that is advancing in technology by the day. Since the invention of computers they have been applied in many fields such as accounts, science and data management. Different programs have been developed for use in these different fields and the hotel industry has not been left out. Hotels receive mammoth numbers of guests annually and need a reliable system of room booking and management. Choosing the best and most reliable software can be quite a challenge and, therefore, we will review a few of these soft wares and leave you to choose.

  1. Campground Master

This is a reservation software tailored for hotels that offer campgrounds and RV parks and any other hospitality business. The software helps you get rid of forms and papers charts and transition to a paperless computerized method. It simplifies reservation management as it has a special emphasis on ease of use. The software is super easy to learn with a user friendly interface. It can run on most computers with minimal processing power. To check out the features for yourself, the developers offer a free demo after which you can purchase the software for $795 irrespective of the number of rooms you have.

    1. RoomMaster

Developed by InnQuest, roomMaster promises to be the easiest property management system available. It includes front office and property management, reservations, and an online booking engine. Accommodation provider and tour operator Blue Ocean Activities benefits greatly from this as they offer gorge walking activities in Wales. The system shows room availability up to two weeks in advance as well as their rates.It is also a standalone, coming with all the features that it needs to run. There is a maintenance contract that gives you access to all product upgrades as well as giving you a comfortable and stress free experience.

  1. Reservation by Nexus

This software is suitable for small to midsize hospitality businesses such as bed and breakfast, lodges, apartments and hotels. It provides a user centered approach to all the aspects of hotel management such as online booking. To match customer needs it comes with three variable editions. The system is cloud based and what this means is that it can be accessed from all devices with an internet connection and also lacks additional costs. Using its automation module, the business can keep in contact with previous guests by scheduling birthday emails hence encouraging repeat guests.

  1. Booking sync

This system brings simplicity to room booking. It allows you to create professional website which you can customize and also sync it with an app. It has a chat function that enables you to interact with clients. It also has an automated payment method and notification making the user experience even easier.

A suitable software can help any hotel achieve that efficiency in hotel management every owner desires. Most of them vary in cost due to the number of rooms available. However, due to the many developers out there, there are many software suited for all types of hospitality businesses.

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Using Facebook Effectively For Hotels

 

Even with your main hotel or budget hostel website being nothing but user-friendly and fluid as possible, rarely will your clients have it in their search history or speed dial ahead of their booking let alone have it as their homepage. Like a socialite, you need to actively meet new travellers and convince them to stay at yours which is a much easier task now than back in the 80s thanks to the power of social media. And what better avenue than good old Facebook which is the sole social media that can boast of a trove of demographic data which can enable you to target your audience. Below are some cheap ways in which managers around the globe are Using Facebook effectively for hotels.

  • Investing in promoted ads

Though the Facebook fan pages are technically free, there are paid ads for serious businesses that can help them reach new clients.

  • Use Facebook demographic data for targeting campaigns

In so doing, you need to have your campaign objectives clear and demographically targeted to achieve any measurable amount of improvement.

  • Link to the visual appeal of Instagram

Back in 2012 when Facebook first purchased Instagram, who knew that this would turn out to be one of the most successful photos based marketing platforms in the world? Today, Instagram boasts 500 million monthly users.

  • Improve guest services and customer care through Facebook messenger for business

This inexpensive platform is the way to go when looking to satisfy every client’s needs from booking to customer service.

  • Encourage your hoteliers to review you and check in on Facebook

Facebook hotel reviews are not that far behind Yelp, TripAdvisor, Google and the like. They may not show up on most search engines or be given as much precedence, but they surely matter to Facebook searches.

  • Get a quality logo designer

You design of the fan page is what will differentiate you from the competition. A well designed and fluid page with all the options presented nicely in a way that the user does not struggle is ideal for conversion. One of the most notable things about your Facebook page is the logo of your hotel. A good designer should know a thing or two about Using Facebook effectively for hotels

It is safe to say that whatever happens on your Facebook page stays there. Hardly will any traffic spill over to your main website even though you have the links there. You need to provide all the information your guests need to make a decision on when and how to book right there or they will move on.

In conclusion, Using Facebook effectively for hotels is the missing cog in your PR machine. Without it, you are as good as doomed, and with it, you stand to make more money and enjoy a higher conversion rate than ever. A good number of the marketing features are non-free but the investment I totally worth it if you are to see profits up. Not only are you able to win new audiences and hence guests but also engage customers and cultivate guest loyalty.

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